receipt // killed · 2026
Disk Doctor
A Mac cleaner for AI junk. Fun video. Wrong business.
If it does not feed the distribution surface, it is a sunk-cost trap.
I'm Rik. I used to market other people's launches. Now I ship my own: a weekly show, an AI consultancy, a builder platform, and a pile of experiments that earned their tombstones.
about
I'm a builder, operator, and creator.
From Belgium → crypto CMO → nomad years → creator. I ran marketing and community for a crypto venture studio and various startups.
Midcurved is the parent name. RikGPT is the solo camera. GodModePod is the weekly show with cohost Ben. BeClaire is how the lights stay on. vibecode.fun is the public workshop. Everything else is on the board below, including the ones I killed.
now · 2026
Side bets: DirtyLingo, Distance Games, SideKick. Everything else is parked or buried on purpose. Bansko, Bulgaria.
the leaderboard
Dead work stays on the list. It paid for the rows above it.
also shipped / parked
30x30 · Accountability OS · TheRikOS · Noyal · PredictMRR · Hot & Cold · Banskonnect · PRD Generator · TAO Wiki · Creator Launch
the graveyard
Not ideas. Things that had a name, a URL, or real weeks. Each one bought a sentence I still use.
receipt // killed · 2026
A Mac cleaner for AI junk. Fun video. Wrong business.
If it does not feed the distribution surface, it is a sunk-cost trap.
receipt // killed · 2026
Shipped. Converted. Then sat there looking like a company.
A checkout is not a category.
receipt // killed · 2026
Folded into 30x30. Two products, one job.
Do not ship a second front door for the same itch.
receipt // killed · 2023
Crypto job board. Co-founded it. Five months, no MVP. The developer never delivered.
If you cannot see the work, there is no work.
receipt // killed · 2023
Same partner as Blockcareers. He brought capital, I tested trades. It never became a fund.
A partner and a plan is not a company.
The real skill is knowing when to quit. Timing is the product.
the record
Jobs, a year on the road, a startup that died. Nothing skipped.
Solana-native rating product. GTM and community with the team.
Pre-seed DePIN. More operator than CMO. Left when the work drained more than it built.
Hands-on through token launch. $1.5M raise / $3M FDV.
Joined a burned community. Rebuilt sentiment with content and live programming.
Tried to build a crypto job board. It failed. Then a hedge fund with the same partner that never actually happened.
Travel and content. Thailand and the road. No job. The year that broke the Belgian default.
75+ Ignition launches in 11 months. Public account ~30k to ~135k.
Where the project-management journey started. Agency years. Process and clients.
offline
Pizza chef. Shooting pics and videos. Sauna and cold plunge addict. Ultimate frisbee player.
contact
Consulting, podcast, a product you shipped, a product you killed.
hello@midcurved.com